Tag Archives: Westchester

Food Photography More Important than Ever Because of Social Media — Q&A With Brannon Conza

It is a well-known fact that one of the most effective ways to increase engagement on social media platforms is through the use of quality photographs. And what better way for a restaurant to show off its offerings than through the use of photography? We’re seeing a surge in the number of Westchester restaurants participating in social media platforms such as Facebook and Twitter, and events such as Hudson Valley Restaurant Week and the Westchester Magazine Wine and Food Weekend has only fueled the interest. Continue reading →

Social Media Opens Doors For Those Willing to Listen

Frequently when talking about the subject of social media, people will tell me they choose not to participate because they feel no one will be interested in what they have to say. I find this interesting, because it shows a misunderstanding of social media on two different levels. First, there are more than 250 million people in this country, and billions more on this planet. It’s true that not all of them want to hear about what you’ve been doing lately– but it’s also true Continue reading →

New York City’s FOX 5 News Looks to Westchester Social Media Expert Chris Dessi For Answers

After appearing on FOX News at 10 with Ernie Anastos about a week-and-a-half ago, Chappaqua’s Chris Dessi commented that “my 15 minutes of fame look like they’re all used up.” Dessi — a managing partner at social media and digital marketing agency Drive Action Digital that recently moved to Tarrytown — had been tracked down by the folks at FOX through his blog. In his first FOX appearance, he spoke to Anastos about a case involving a woman who was fired from her job as Continue reading →